Other services · design, branding & SEO
Most websites are wallpaper. Yours will not be.
A first site, a rebuild, a migration off WordPress, or one page for one event. We design something people remember, then build it so Google can read every word of it.
2s
to judge how it looks
0
templates, ever
1
flat quote, start to launch
Every line above exists before a script runs. Check it yourself.
The three seconds that decide it
They judge it before they read it.
Nobody reads your first paragraph to decide whether you are any good. They look, and they have already decided. Design is not decoration on the argument. It is the argument, delivered first.
The engineering matters too. It is further down this page, where it belongs.
Design · the part they judge first
So what exactly are they looking at?
Usually a template wearing somebody's logo. Three shades of grey, three identical cards, everything centred. It is not ugly. It is worse than ugly: it is forgettable, and it looks like your competitor's.
What the brief usually comes back as
nine screens of this, in three shades of grey
The same brief, designed
four rooms, four jobs, one story
Contrast that changes every screen
Dark, then light, then a band of fluorescent yellow. Scrolling feels like walking through rooms instead of down a wall.
One typeface, doing real work
Size, weight and the brand ramp carry the emphasis. No second font bolted on to make a heading feel special.
A demonstration, not an icon
Show the thing working. A grid of three icons with two adjectives under each is where every template gives up.
One action per section
A kicker to place you, a claim, the proof, one button. Five equal buttons is a menu, and nobody orders from a menu.
Both of those sites rank the same. Only one of them gets remembered long enough to be typed into a search box on purpose.
Brand · what a template cannot fake
And you leave with a look that is yours.
Not a colour picked in a meeting. A mark that survives being shrunk to a favicon, a palette with rules about where each colour is allowed, and one typeface doing every job. Source files yours, forever.
One mark, every size it has to survive
On dark, on light, reversed out of the ramp, and alone down to favicon size. Four files, one identity.
A palette with the rules attached
- Magenta #d928a8
- Warm accent, the start of every ramp
- Purple #7c3aed
- Centre of gravity, primary actions
- Blue #3b82f6
- Cool accent, the end of the ramp
- Acid #e8ff2b
- The billboard, one band per page
- Ground #0f1019
- Near black, with the ramp glowing under it
- Paper #f4f6fb
- The light ground, where things breathe
One typeface, five jobs
And a scale, so the next page your team adds still looks like this one.
Who this is for
Whatever state your site is in today.
Most of what we build falls into four jobs. The design work is the same either way. What changes is how much of what you have already comes with us.
A first real website
You have a business and a placeholder. You get a brand, a site, and copy that says what you actually sell.
A rebuild or a refresh
The business grew, the site did not. Same company, new face, and the pages that already earn traffic keep their addresses.
A migration
Off WordPress, Wix, Squarespace or Webflow. Every old URL redirected once, nothing dropped, nothing losing its rankings on the way over.
A launch or event site
One date, one room to fill, one page that has to convert. Built in days, wired to your registration flow, killed or kept afterwards.
How it runs · priced on demand
1
You ask
One call. What the site must rank for, who it must convert, what exists today.
2
We crawl
A full crawl of what you have: status codes, canonicals, render diff, vitals, the index gap.
3
One flat quote
One number for the whole build. No hourly meter, no surprise retainer creep.
4
We ship
Design, build, technical SEO, launch, index. You watch positions move, not tickets.
The other half
And it is not just pretty. It is built like it.
A beautiful site nobody reaches is a portfolio piece. Every page we ship is a real HTML document on disk, so a crawler reads it on the first visit instead of queueing it for later.
nothing to read, nothing to rank. the content is a promise the crawler has to come back for.
identical to what you are looking at, minus the animations. that is the whole trick.
every entry resolves 200, is canonical, and is indexable. nothing else belongs in there.
One page, one address
One trailing slash rule, a self-referencing canonical, and a single permanent redirect. Never four hops before the first byte.
A map the build writes
The sitemap is generated from the route table, so a new page cannot be forgotten and an old one cannot linger.
Titles written to be clicked
A title tag that answers the query in the first four words, a description that survives truncation, and share cards that look deliberate.
Speed · measured on their phone, not your laptop
And it loads before they change their mind.
Chrome sends three numbers home about every visit, and they are the only performance figures Google grades you on. We build to clear all three, then serve the result from the city your visitor is standing in.
LCP
2.5 s or better
Largest Contentful Paint
when the biggest thing above the fold finishes painting. On a marketing page it is almost always the hero image or the h1.
INP
200 ms or better
Interaction to Next Paint
replaced FID in March 2024, and it is harsher: it measures the worst interaction of the visit, not the first.
CLS
0.1 or better
Cumulative Layout Shift
how much the page moves under a thumb. Almost always an image, an ad slot or a font with no reserved box.
html revalidates on every request, so a deploy is live everywhere at once. hashed assets never go stale.
2.20 kB of HTML
Per page, over the wire. No framework tax on the first paint, and no cookie banner racing your headline to the screen.
Live worldwide in under a minute
A copy fix ships in two minutes, which is why the pages that win are the ones that get edited twenty times.
More than one language, if you sell in more
Full hreflang clusters and translated slugs. We shipped 26 languages across 40+ pages that way.
You have seen what wallpaper looks like.
Let's make yours worth looking at.
One call, thirty minutes. Show us what you have, or tell us what you need. We come back with an honest read on the design, what is keeping the site off page one, and one flat quote to fix both.
4.9/5 from 40+ organizers
Keep going · the full stack